Behavio Group

Double your sales pipeline.

Typically 80 to 150 qualified appointments in year one, 300+ at scale. Booked through live event sourcing.

Trusted by operators in company formation and iGaming

Real send-level results, not vanity metrics, see the campaign numbers.

Selected clients: Constructor, Raiinmaker, Yettel, Augurey Ventures, Scratchie, Sersha, Breva, Langotalk, RPCS Solutions, EduAss, Shpi.

// 01, The differenceNo lists

We don't buy lists. We source leads live from the events your buyers attend.

When a conference hits with 50,000 attendees, we buy the tickets, capture the leads on the ground, and launch campaigns before anyone else touches that audience. By the time a list broker repackages those names, our clients are already booked into their calendars.

Fresh intent. Real context. The freshest data possible, not a database that's been emailed a thousand times.

How event sourcing works
50,000

Attendees / single event

Live sourcingCaptured on the floor
First moverLaunched before the resell
Zero recycledEvery lead in-market

Outbound is a system, not a spray. So we wait for the event then move before anyone else does.

The operating principle behind every Behavio Group campaign.

Appts / yr
80 to 500+
qualified appointments booked per year, by tier and offer
Min deal
$5k+
minimum deal size we build pipeline for
Recycled DBs
0
recycled databases, leads sourced live from events
Operating since
2019
building outbound for high-ticket B2B
Team
6
operators, one in-house team, no hand-offs
// From the founderUnscripted

The thinking behind the pipeline, straight from the founder.

“I help formation firms build pipelines that don't depend on luck.”

Behavio Group runs on one conviction: the freshest data wins. Instead of buying lists everyone has already burned, Ilija's team sources leads live from the events your buyers actually attend, then runs the full funnel on top, in-house. In a few minutes he walks through exactly how that works.

  • Why event-sourced data beats any bought database
  • How a team of six owns sourcing, copy, deliverability & setting
  • What separates a qualified meeting from a calendar of no-shows
Founder cut, muted

The team

Six operators, one accountable team

No account managers, no hand-offs. The people who scope your campaign are the same people who run it.

Ilija Andrić, Founder & CEO at Behavio Group
Ilija AndrićFounder & CEO

Built Behavio around the behavior of data, finding who is ready to buy and sourcing them live, never bought. Sets the strategy and keeps a hand in every account.

Aleksandar Janca, CTO & Lead Developer at Behavio Group
Aleksandar JancaCTO & Lead Developer

Owns the tech and deliverability. If it sends, lands, and tracks, he built it.

Andrej Thorogood, CFO & Accounts at Behavio Group
Andrej ThorogoodCFO & Accounts

Runs the finances and manages every client account. Nothing slips through.

Oleg Bogdanović, SDR & Appointment Setting Manager at Behavio Group
Oleg BogdanovićSDR & Appointment Setting Manager

Turns interested replies into meetings on your calendar. Leads the setters and never lets a warm lead go cold.

Aleksa Radović, Email Copywriter at Behavio Group
Aleksa RadovićEmail Copywriter

Turns cold outreach into real conversations. Writes like a human, tests like a scientist.

Dimitrije Protić, Data & Lead Research at Behavio Group
Dimitrije ProtićData & Lead Research

Finds the right people before a single email goes out. No bought lists, just sharp targeting.

// 02, Selected resultsLive campaigns

What the pipeline produces in the field

A sample of live campaigns we've run. These are real send-level results; clients stay anonymized by request, and figures vary with market, offer, and event calendar.

01Case

Law, Finance, Neurofeedback

Multi-vertical cold outbound with near-zero bounce

5,899emails sent
91replies worked
<1%bounce rate
02Case

Six campaigns, one creative engine

A repeatable creative-testing engine across six campaigns

9,361emails sent
75positive replies
47.5%top reply rate
03Case

Vertical-specific positioning

Sharper positioning that turns cold into qualified

9.35%open rate
42.65%positive replies
9,486contacts engaged

Numbers are pulled from real Behavio Group campaigns. We report at the send level, opens, replies, and bounce, because that's what actually predicts booked meetings.

// Run the mathInteractive

What could this pipeline be worth to you?

Most lead-gen pages show you a contact form. This one shows you a number, drag the sliders for your offer.

// 03, Why it worksEvent-sourced

Fresh intent beats a recycled list

A name that just walked an industry floor is in-market right now. A name sold and emailed a thousand times is fatigued before you reach it.

The old way

Recycled lists

  • Bought databases, emailed by everyone
  • Stale intent, months past the moment
  • Deliverability burned by overuse
  • You inherit someone else's fatigue
Working with us

Event-sourced outbound

  • Leads captured live, at the source
  • Fresh intent, in-market right now
  • Clean domains, managed deliverability
  • First mover before the list resells
// 04, How it works6 steps

Six steps from event floor to booked call

1

Define the target

We lock your ICP and the $5k+ offer, then map the events and audiences worth working.

2

Source live from events

We buy tickets to the right conferences and capture fresh, in-market leads on the floor.

3

Enrich & clean

Every record is verified, de-duplicated, and enriched. Deliverability is protected from day one.

4

Build & launch campaigns

We write and ship cold email (and on the Growth plan, content and nurture) and manage inboxes daily.

5

Set the appointments

Replies are worked into qualified meetings dropped straight onto your calendar.

6

Close the deal

On Full Funnel, onboarded closers run your calls and close end to end, so you get revenue, not just meetings.

Walk through the pipeline

// 05, Who we work with$5k+ only

Built for high-ticket B2B. Not for everyone.

We go deep in two markets where event-sourced outbound wins, and we hold one hard rule on deal size.

01Formation

Company formation firms

Incorporation, licensing, and corporate-services teams selling to founders and operators worldwide.

02iGaming

iGaming companies

Operators, platforms, and B2B suppliers who need decision-makers booked, sourced fresh from the industry's events.

03$5k+ rule

The $5,000+ rule

Clients must sell an offer worth $5,000 or more. The math only works above that line, so we keep it honest.

See if you're a fit

FAQ

Straight answers

What makes your leads different?

We source from live industry events. When a conference draws tens of thousands of attendees, we buy the tickets, capture the leads, and launch before anyone else touches that audience. No recycled databases, the freshest data possible.

Who do you work with?

Company formation firms and iGaming companies, globally. Clients must be selling an offer worth $5,000 or more. We don't work with low-ticket businesses.

How fast do meetings start landing?

Because we source fresh and launch quickly, pipeline builds early. Over a year, clients see 80 to 500+ qualified appointments depending on tier, market, and offer.

What are the plans?

The entry plan sources leads and sets appointments. The Growth plan adds content, nurture, and VSL support. Full Funnel adds onboarded closers who close deals end to end (minimum 3-month term). Pricing is scoped to your offer on a quick call.

How does this compare to hiring an in-house SDR?

A fully-loaded US SDR runs roughly $70k to $110k+ a year, plus weeks of ramp and turnover risk. We run senior operators across the full funnel with zero ramp and leads sourced fresh, not bought, then quote you against your offer instead of a headcount. (SDR figures are general industry ranges.)

We onboard a limited number of new accounts each quarter

Get a number, not a sales pitch.

A 30-minute call: we map your ICP, the events worth working, and the plan that fits, then quote you. Most engagements see qualified meetings within 60 days of going live; if yours doesn't, we pause, re-audit the ICP and offer, and reset at no extra charge.

Book a 30-min call